That is, how big is the potential market for your candle business? So, $15 for a six-ounce mason jar candle that has a seasonal scent to it may be worth it to them. There are many types of candles available on the market and it's important to pick one that works best with your desired customer base. - Candle Business Boss. Build your brand. Although it costs about $50 to $100 to start an LLC (depending on the state), an LLC is the better option because youll be able to hire employees if and when you start scaling up. var links=w.document.getElementsByTagName("link");for(var i=0;i